Unit Award Scheme

84500 INTRODUCTION TO ADVERTISING

In successfully completing this unit, the Learner will have

Evidence needed

demonstrated the ability to

1identify at least five sources where advertisements may be foundStudent completed work
2indicate two purposes of advertisingSummary sheet
3identify a product being advertisedStudent completed work
4design a simple advertisementStudent completed work

shown knowledge of

5the part played by music, colour, famous sponsors and language in advertisingStudent completed work

experienced

6looking at a range of advertisements in a variety of settings.Summary sheet

All outcomes recorded on an AQA Summary Sheet

Approved 29 February 2000Level - Entry Level