Unit Award Scheme

121519 GRAPHIC DESIGN: BRANDING PROJECT

In successfully completing this unit, the Learner will have		Evidence needed
demonstrated the ability to
1	use the internet to research six to eight existing brand logos and display these on a document with annotations added	Summary sheet and/or student completed work
2	create at least four potential names and brand logo mock-ups for their brand, choosing the appropriate font styles for each	Summary sheet and/or student completed work
3	refine their brand logos using different colours, effects and fonts with photo editing software and display these on a document with annotations added	Summary sheet and/or student completed work
4	apply their chosen final design onto a series of packaging design templates and present these with annotations added	Summary sheet and/or student completed work
5	create at least two examples of an advertising campaign for their brand, eg posters, billboards, web advertisements, t-shirts, and present these with annotations added	Summary sheet and/or student completed work
6	print their work and present in an A4 size in their folder	Summary sheet
7	produce an evaluation of photograms throughout the project.	Summary sheet

All outcomes recorded on an AQA Summary Sheet

Approved 8 July 2024Level - Entry Level