Unit Award Scheme

121033 THE UK MARKETING INDUSTRY

In successfully completing this unit, the Learner will have

Evidence needed

shown knowledge of

1the main services provided by UK marketing companiesStudent completed work
2examples of at least three UK marketing agenciesStudent completed work
3at least three roles within the UK marketing industryStudent completed work
4at least two pathways into a career in marketingStudent completed work

acquired an understanding of

5the key importance of marketing for UK businessesStudent completed work
6at least three strategies used in marketingStudent completed work

demonstrated the ability to

7plan a marketing campaign for an example UK business.Student completed work

All outcomes recorded on an AQA Summary Sheet

Approved 6 March 2024Level - Level Three